He, Changhua, Norliana Hashim, Syafila Kamarudin, Mengyao Yu, and Lijun Shi. “Mediating Effect of Emotional Response Between streamers’ Characteristics and Consumer Purchase Intention in E-Commerce Live Streaming”. Environment and Social Psychology 9, no. 8 (August 23, 2024). Accessed March 9, 2025. https://esp.as-pub.com/index.php/esp/article/view/2931.