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Exploring the preferences for chinese freehand painting among China retired elders by using nominal group technique (NGT)

Wu Jiamei, Shureen Faris Binti ABD Shukor, Mohd Fabian Bin Hasna, Mohd Najmi Daud

Article ID: 2946
Vol 9, Issue 8, 2024, Article identifier:

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Abstract

The present study delves into the artistic preferences of retired seniors regarding Chinese freehand painting by applying the Nominal Group Technique (NGT). While Chinese freehand brush painting boasts a rich historical tradition, little is known about the specific tastes of retired seniors who possess ample free time and maintain strong cultural ties. Utilizing NGT, a systematic brainstorming process, the study engaged retired senior citizens residing in China to solicit their insights. The findings underscore a pronounced interest in the floral motifs in freehand-painted flower and bird scenes. Additionally, participants displayed a fondness for particular aspects of Chinese freehand paintings, characterized by the expression of intense emotions, subtle yet elegant color palettes, and a simple brushstroke technique. This study advocates for integrating traditional art in therapeutic settings to enrich the quality of life for seniors. It offers valuable insights into the artistic preferences of this specific demographic, shedding light on how art can resonate with their sensibilities.


Keywords

Chinese traditional art; artistic preferences; elderly engagement; consensus-building methods

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DOI: https://doi.org/10.59429/esp.v9i8.2946
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Copyright (c) 2024 Jiamei Wu, Shureen Faris Abd. Shukor, Mohd Fabian Hasna, Mohd Najmi Daud

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