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Kore University of Enna
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Prof. Dr. Gabriela Topa
Social and organizational Psychology, Universidad Nacional de Educacion a Distancia
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Home > Archives > Vol. 10 No. 4 (2025): Published > Research Articles
ESP-3665

Published

2025-04-27

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Vol. 10 No. 4 (2025): Published

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Research Articles

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Copyright (c) 2025 Xinyue Zhang, Muhammad Hussin, Mohamad Zuber Abd Maji

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How to Cite

Zhang, X., Hussin, M., & Abd Maji, M. Z. (2025). A study of the impact of cultural cognitive conflict on career expectations--Tracking survey on employment psychology of minority economics graduates in northwest China. Environment and Social Psychology, 10(4), ESP-3665. https://doi.org/10.59429/esp.v10i4.3665
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A study of the impact of cultural cognitive conflict on career expectations--Tracking survey on employment psychology of minority economics graduates in northwest China

Xinyue Zhang

1 Faculty of Education, Universiti Kebangsaan Malaysia, 43600, Malaysia 2 School of Economics and Management, Qinghai Minzu Univerisity, Qinghai, 810007, China

Muhammad Hussin

1 Faculty of Education, Universiti Kebangsaan Malaysia, 43600, Malaysia 2 School of Economics and Management, Qinghai Minzu Univerisity, Qinghai, 810007, China

Mohamad Zuber Abd Maji

1 Faculty of Education, Universiti Kebangsaan Malaysia, 43600, Malaysia 2 School of Economics and Management, Qinghai Minzu Univerisity, Qinghai, 810007, China


DOI: https://doi.org/10.59429/esp.v10i4.3665


Keywords: cultural cognitive conflict; career expectations; ethnic minorities; economics; graduates; employment psychology


Abstract

This study aims to explore the impact of cultural cognitive conflicts on the career expectations of economics graduates from ethnic minorities in Northwest China, and analyzes the key factors affecting their psychological characteristics of employment based on multi-channel tracking survey data for the period from 2015 to 2023. It is found that ethnic minority graduates in Northwest China show obvious geographical and industry differentiation in their employment choices, in which cultural cognitive differences play an important role. By constructing a gray correlation model with dynamic tracking data, the relationship between multidimensional factors such as linguistic-symbolic differences, value conflicts, and occupational cognitive differences and career expectations was analyzed. The results show that career cognitive differences have the highest correlation with career expectations, reaching 0.846, indicating that the interface between education and market demand is crucial. In addition, linguistic-symbolic differences and conflicting values significantly influenced graduates' employment choices and salary expectations. The study also put forward five propositions to verify the dynamic association between cultural cognitive conflicts and career expectations, emphasizing the importance of strengthening cultural adaptation and cognitive matching in career development.


References

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