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The interplay of emotional intelligence and personality in shaping environmental awareness and behavior: A cross-sectional study of east coast communities, Malaysia
Nurshahira Ibrahim
Academy of Contemporary Islamic Studies, Universiti Teknologi MARA, Kampus Pahang, Bandar Jengka, Pahang, 26400,Malaysia
Abu Bakar Jaafar
Academy of Contemporary Islamic Studies, Universiti Teknologi MARA, Kampus Pahang, Bandar Jengka, Pahang, 26400,Malaysia
Maziah Mahmud
Academy of Contemporary Islamic Studies, Universiti Teknologi MARA, Kampus Pahang, Bandar Jengka, Pahang, 26400,Malaysia
Wan Azmi Wan Ahmad
Academy of Contemporary Islamic Studies, Universiti Teknologi MARA, Kampus Pahang, Bandar Jengka, Pahang, 26400,Malaysia
M. Nasrul Hakim Roslan
Academy of Contemporary Islamic Studies, Universiti Teknologi MARA, Kampus Pahang, Bandar Raub, Pahang, 27600, Malaysia
Tugba Erhan
Department of Business, Suleyman Demirel University, Merkez, Isparta, 32260, Türkiye
Özen Akçakanat
Finance and Banking Department, Suleyman Demirel University, Merkez, Isparta, 32260, Türkiye
Seher Yastıoğlu
Burdur Mehmet Akif Ersoy University, 15200, Burdur, Türkiye
DOI: https://doi.org/10.59429/esp.v10i5.3706
Keywords: emotional intelligence; personality; environmental awareness; environmental behavior; coastal population; structural equation modeling
Abstract
Introduction: This study aims to investigate the complex interrelationships between emotional intelligence (EI), personality traits, environmental awareness, and environmental behaviors in coastal communities of Malaysia. The research objectives encompass examining direct effects and mediating relationships among these psychological factors and environmental outcomes. Methodology: Employing a cross-sectional design, data were collected from 285 respondents through questionnaires measuring EI, personality, environmental awareness, and environmental behavior. The analysis utilized SmartPLS for structural equation modeling, with a focus on measurement validation and hypothesis testing through bootstrapping techniques. Results: Findings revealed significant positive relationships across multiple pathways: EI demonstrated strong correlations with personality, environmental awareness, and environmental behavior, while personality exhibited positive effects on both environmental awareness and behavior. The study confirmed personality’s mediating role between EI and environmental variables, with significant indirect effects on awareness and behavior. Discussion: These results underscore the crucial role of psychological factors in shaping environmental consciousness and behavior. The novelty of this research lies in its comprehensive examination of the interplay between emotional and personality factors in the context of environmental attitudes and behaviors, specifically within coastal communities. This study improves upon existing literature by integrating EI into the framework of environmental psychology and highlighting its indirect effects through personality traits. The findings suggest that environmental education programs should incorporate both emotional intelligence and personality considerations when designing interventions to promote sustainable practices in coastal areas, offering a more nuanced approach to environmental conservation efforts.
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